10
Tips for Creating Effective Presentations in PowerPoint
2002
Some
people are born
presenters. They just love getting up in front of
a crowd. They don't sweat if they drop their note cards
at the last minute; they don't stress about not having
the audio-visual equipment they need.
I'm
not one of those people.
That's
why I use Microsoft PowerPoint® version 2002. It
helps you prepare presentations that are easy, smooth,
and professional, whether you're a seasoned showperson
or a novice quaking in your boots. This article gives
you 10 fast and practical tips you can use as you
create presentations in PowerPoint.
Select to view all tips.
• Start with the end in mind.
What
do you want to accomplish with your presentation?
Are you giving the presentation to educate the sales
staff about a new product, inform stockholders about
fluctuations in pricing, or inspire people to volunteer
for your cause? Do you need a short, simple presentation
that leaves the viewer wanting to know more or an involved
longer presentation that teaches
audience members how to do a specific task? Think
through the practical issues—where and how you'll
be delivering the presentation. Know the room in which
you'll be presenting, how big your audience might be,
what kind of handouts you'll need, and so on. Thinking
your presentation through before you begin will
help you make the right choices as you pull everything
together.
•
Use the AutoContent Wizard to help you figure out
what to say.
If you're not confident writing the text for the presentation
(especially if you've never created one before), let
PowerPoint give you a hand. The AutoContent Wizard offers
different presentation types with ideas for content
that you can replace with your own text. To start the
AutoContent Wizard:
On
the File menu, click New.
On the New Presentation task pane, click From AutoContent
Wizard.
Follow the steps to choose the type of presentation
you want to create. (You can see some of the available
choices in Figure 1.) Then replace the wizard text with
ideas and content specific to your presentation.
Figure
1: Screen shot of the AutoContent Wizard
•
Stick with what works. Use a template.
If you're not sure of your design abilities, choose
a look from the design templates in PowerPoint to base
your presentation on a tried-and-true, professional
design. In the New Presentation task pane, click From
Design Templates.
The
variety of designs available in PowerPoint ranges from
smooth professional to bright casual. Whether you're
presenting
to your sales staff or a national convention of
herb gardeners, you're likely to find a look that fits.
•
Use the Outline view to write content quickly.
Sometimes tackling both the look and the content at
once is a bit overwhelming. Why not try getting your
thoughts down in the Outline view quickly and then build
from there?
In
the left panel of the PowerPoint window, click the Outline
tab. Begin typing a thought and press ENTER; that's
a new slide title. You can continue creating slides
and entering slide titles by typing information and
pressing ENTER. If you want to add content to a slide,
press TAB (instead of ENTER) and PowerPoint records
the text as a bullet point. To add a bullet within a
bullet point, press TAB again. You can create several
levels of bullets, but usually one or two levels do
the trick.
•
Use images to liven things up.
Not all presentations need loads of images. In fact,
some of the most effective presentations use images
and other special effects (music, video, and more) sparingly.
But a picture is worth more than one thousand words
when it really drives your message home. PowerPoint
includes the Microsoft Clip Organizer (On the Insert
menu, point to Picture and click Clip Art. On the Insert
Clip Art task pane, click Clip Organizer.) to help you
find the art you want to use. Additionally, you can
download new images, scan and store the images you already
have, and even collect your video and sound files all
in one place.
To
add an image to your presentation:
- Display
the slide in Slide view.
- On
the Insert menu point to Picture and click the type
of picture you want to insert.
- If
you want to add clip art from the Clip Organizer,
click Clip Art. The Insert Clip Art task pane appears
so that you can tell PowerPoint what kind of art you're
looking for.
- If
you have your own file you want to use, click From
File and then find and click the image file.
-
Click Open.
•
Present your data in a chart.
If you're a chart person—"Hey, Ralph, I could
whip up a chart showing the effectiveness of those new
brake pads in half a minute. Wanna see it?"—you'll
really enjoy the wide range of easy-to-apply choices
you have with PowerPoint charts. Not only can you apply
literally dozens of different chart types (in both two-dimensional
and three-dimensional views), but you can also create
flowcharts and more using the diagramming features in
PowerPoint. (Okay, a diagram isn't exactly a chart,
but I wanted to work it in here somewhere.)
To
find the commands you need for both charts and diagrams,
on the Insert menu, click either Diagram or Chart. (And
check out the Tables feature while you're there. Very
simple, professional, and cool.)
•
Create your own template for repeated presentations.
If you're creating the same presentation over and over
again—or at least updating one you use regularly—you
can turn your presentation into a template that you
or others can use quickly. A template saves all the
settings you've selected—background images, color
scheme, font selections, and so on—and ensures
that the presentations you create based on that template
all have the same elements in common. This is great
if you have a companywide look that you want all your
departments to adhere to. To turn a presentation into
a template:
- On
the File menu click Save As.
- In
the Save as type list, click Design Template.
- Name
the file and click Save.
Another
extra that can really help: Add instructions about special
formats, font choices, or video clips in the Notes area
(under each slide), if others will be using your template.
•
Color-coordinate your materials.
Print handouts, cards, slides, and other collateral
materials in the same font and colors on complementary
paper or stock. Better yet, if your budget allows, put
it all together in a folder that matches the basic colors
of your presentation. When someone goes to reach for
your materials later they will find what they need easily—and
hopefully notice how together you are.
•
Make your presentation available on the Web.
This is easier to do than it sounds. PowerPoint enables
you to turn your presentation
into a ready-made Web page.
- On
the File menu, click Save As.
- In
the Save as type list, click Web Page.
- Click
Save.
- Or,
if you simply want to run the presentation from your
Web page that is already online, add a button to your
page and have it link directly to your PowerPoint
presentation file. Users can view the presentation
online right from your Web page.
• Practice, practice, practice. Use Rehearse
Timings.
Use Rehearse Timings to set the timing for your presentation.
On the Slide Show menu, click Rehearse Timings. Go
through it a dozen times until you're happy with the
timing and have your words down to a science. Give
the presentation to a group of coworkers, your spouse,
or the dog (well, maybe not the dog—you feed
him, you know) to see whether there are any points
that are confusing or if you need to add a little
time to individual slides so people have time to read
everything. The more you practice, the better you'll
feel about what you're saying and how
you're saying it.
PowerPoint
is a great help—and almost a cure—for those
prepresentation jitters. By relying on the program's
professional
look, the content prompts, and the help it gives
you along the way, you can create an
impressive presentation even if it's your first
time out. And who knows? Pretty soon you may love presenting
so much you'll be looking for excuses to get up in front
of a crowd. (Be smart, though—some things you
can get arrested for.)
Katherine
Murray
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