Presentation Training Skills

Presentations Skills Training

Presentations Skills Training Seminars are provided across the United States & Canada via public open enrollment seminars in most major metropolitan areas and can also be delivered on-site via private presentation workshops. Our presentation skills training courses can be provided as off-the-shelf presentations seminars, workshops, or classes. The classes are ready to be delivered to a diverse audience or can be customized to provide a tailored presentations and personalized approach based on client needs. All presentations skills classes are limited to a maximum of twelve participants so as to increase seminar effectiveness and provide the individual level of presentations coaching and interaction that is associated with the Presentations Skills Training Workshops Center.

For more information on our presentations skills training workshops please contact us.

Business Presentations Training - Hook Them In

You can't assume that in a business presentation, your slides, data and analysis will be sufficient to capture the attention of your audience. And even if you start strong, have some killer stories and a great call to action it's no good if the people you're trying to reach are not in the room. Nope, in the days of information overload you have to start capturing the attention of your audience long before your presentation even starts... if you want them to turn up that is. You can do this by using a cleverly crafted hook for the title of your presentation.

Two weeks ago I was presenting a conference for landlords who provide sheltered accommodation for senior citizens. After the keynote session the audience had a choice of three sessions they could attend. Imagine you were there, and you had to choose from one of the following presentation titles:

"Energy affects all of us"
"Death of a tenant"
"5 reasons why building projects fail, and what you can do tomorrow (easily) to deliver your next house build on time, in full and on budget"

Take the first two titles. They don't tell us anything about the content of the presentation nor why we should attend. In-fact the presenter of "Death of a tenant" got no-one for her presentation, (I know I was just as surprised as you).

But the third title tells you exactly what you will learn from attending, and suggests some immediate benefits that you will be able to implement tomorrow with little effort. And that folks is what the people want. Stuff they can do easily, quickly and with as little personal effort as possible.

By the way, the third title was mine, and it's not that I'm a genius, far from it (ask my wife), I've just studied copywriting and applied to my presentations. And once you know how to do this you will get more people showing up, and with a greater sense of anticipation, at your presentations.

Here's what you do:

1. Be very specific about what you're going to share in your presentation, and who it's for. If you have 7 lessons to share say so. Let's apply this to the energy title. "The most common 7 reasons why senior citizens waste energy in sheltered housing."

2. Weave in the benefits of what your audience will get if they attend. "Learn 5 time tested, simple, methods of cutting fuel bills and use the system to attract more tenants."

3. Put them both together. "The most common 7 reasons why senior citizens waste energy in sheltered housing. Learn 5 time tested, simple, methods of cutting fuel bills and use the system to attract more tenants."

Do this and I promise you this. Whilst the other presenters on the bill have empty rooms, your seminars will be packed to the rafters with delegates ready and eager to hear what you've got say.

Source: Stuart P. Corrigan link

Related: Business Presentations Training